Performance, technical brilliance, and designer style – it’s the Cool & Stylish way.

Be at the forefront of trending styles and designs with our popular Cool Wall and New, Cool & Trending pages. See what’s being voted on as coolest by the day, week, and all-time.

Eyewear is a hugely important industry and wearing cool sunglasses is not just about making a stylish fashion statement, there’s plenty of evidence that our eyes need protection from damaging UV light rays too.

Cool & Stylish aims to provide trending new styles, designed using leading-edge technology and materials.

That’s why all sunglasses sold on Cool & Stylish feature category 3 – UV400 Lens Technology, absorbing over 99.9% of harmful UVA and UVB spectrums, helping protect your eyes from glare and harmful UV radiation.